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Celeste Baine's thoughts, perceptions and ideas about marketing engineering education.


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Books by Celeste Baine

Engineers Make a Difference: Motivating Students to Pursue an Engineering Education

Sustainable Energy Engineering Teacher's Guide

Aerospace Engineering Teacher's Guide

Mechanical Engineering Teacher's Guide

Engineering Principles Teacher's Guide

Engineering Graphics Teacher's Guide

Aeronautical Engineering Teacher's Guide

Civil Engineering Teacher's Guide

Teaching Engineering Made Easy: A Friendly Introduction to Engineering Activities for Middle School Teachers

The Musical Engineer: A Music Enthusiast's Guide to Engineering and Technology Careers

The Fantastical Engineer

The Fantastical Engineer: A Thrillseeker's Guide to Careers in Theme Park Engineering - Second Edition

High Tech Hot Shots: Careers in Sports Engineering

Is There an Engineer Inside You?: A Comprehensive Guide to Career Decisions in Engineering

The Story of the PowerPack

Last week, I got a call from one of my favorite people, Mark Rutkowski, from Luzerne County Community College in Pennsylvania. I met Mark when he invited me to speak to his students in 2006. Mark just purchased the PowerPack, a set of 24 CDs of presentations on 24 different types of engineering, and was asking questions about the editable teacher version on each disk. How much could he edit?

Sustainable Engineering Presentations

Every product at the EESC has a story behind it that usually revolves around a need I saw, a dream I had, a funny thing that happened, something too interesting to let go, etc. I started this company in a spare bedroom back in 1998 for 3 reasons:

  1. I didn't have the informational engineering career resources I needed to make good decisions about my direction within engineering.
  2. I believe in the potential of each and every person to become as much as they want to be.
  3. My parents seemed so unhappy going to work everyday - I wanted to help people make their best career decisions and therefore, I could make the world a better place.

The PowerPack idea was a 1-2 punch. First, a teacher told me that by using a computer, she was better able to engage her unreachable students. Coincidentally, the next week, my son's friend said he wanted to be an engineer but when I tried to give him a book, he said, “I don't read.”

The PowerPack fell in line with the first reason I started this company – creating engineering career information resources. So, if students are better engaged with computers, I needed to modify our message delivery to reach them. But making presentations that students could watch independently wasn't enough so we included a fully editable teaching presentation for introducing the different branches of engineering.

One of the most powerful aspects of this 24 CD set is that there is no limit to how much you can edit the teaching version and no limit to what you can do with it after the editing. Say that you want to give a presentation on nano, sustainable, or biomedical engineering and you have a few notes but not enough to give a 15-20 minute introduction. Now you have a solution: Put in the disk, transfer the teacher version to your computer, add your notes, sprinkle in your ideas, change a few pictures, add your slides and Viola! You now have a 15-20 minute presentation with full notes on any of the 24 types of engineering. You can give this presentation to your class, post in on your server for students to download and/or provide handouts to your audience. As long as you have customized the presentation, you are welcome to post it online for your students. This set is made for middle and high school teachers but by editing the teaching version, it can suit any level of student.

After Mark learned that his editing capabilities were unlimited he said, “if I had known that, I would have bought this a long time ago.”

Posted by Celeste Baine on January 26, 2010


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