Links
- Subscribe to Celeste's Blog
Formerly known as the Engineering Education Advocate
Archives
Books by Celeste Baine
|
Engineering Graphics Teacher's Guide |
Aeronautical Engineering Teacher's Guide |
|
Civil Engineering Teacher's Guide |
Teaching Engineering Made Easy: A Friendly Introduction to Engineering Activities for Middle School Teachers |
The Musical Engineer: A Music Enthusiast's Guide to Engineering and Technology Careers |
The Fantastical Engineer: A Thrillseeker's Guide to Careers in Theme Park Engineering - Second Edition |
High Tech Hot Shots: Careers in Sports Engineering |
Is There an Engineer Inside You?: A Comprehensive Guide to Career Decisions in Engineering |
The Big Benefit of Engineering Camps
Summer camps can provide an innovative approach to preparing for a career in engineering or evaluating if that career is the right choice. Students can find out what it is like to study engineering, about the different types of engineers and what engineers do on a daily basis. Most engineering schools offer residential or commuter summer engineering camps for middle or high school students. In addition to problem solving skills, camps can help students develop leadership and professional and personal organizational skills; and they provide opportunities to meet and talk with engineers during visits to local engineering companies.In your efforts to recruit students, by just saying that you are a great engineering or engineering technology school and listing the benefits, you are essentially positioning yourself to be just like everyone else. There is nothing remarkable about attending. It will be the usual college experience.
Today‚ smart recruiters attempt to become objective resources for their prospective students and families.
In their ads, instead of saying, "HEY LOOK WHAT WE HAVE!" they might say, in a roundabout way, "Hi there, friend. I understand you may be interested in attending engineering school. I hope you'll consider coming here, but in the meantime, we have this terrific engineering camp that may help you decide if we are right for you."
That's a different approach, and it's very effective. Instead of pushing your school down their throats, you are reaching out to prospective students as a friend who understands their needs.
The EESC maintains a listing of engineering camps and it is the most frequently visited page on our site. Currently, our Web site is getting in excess of 300,000 hits per month so if your program is not listed, click on the Add or modify a listing link and get it online. There is no cost. Web site: http://www.engineeringedu.com/summercamps.html
Article was adapted from, "Use your ads to make friends" at Brand University. http://www.nextstepmagazine.com/nextstep/articlePage1.aspx?artId=2726&categoryId=28
--
Posted by Celeste Baine on April 30, 2008
Talkback
Post your comments to The Big Benefit of Engineering Camps